Warid Telecom
Ok, so now we have products, we have voice connections. Warid is here and it is GOOD!

[1] Pricing. Excellent pricing. Warid has done its home work and presented a well thought out product. Its gone for low price and low cost distribution. Looks like they understand what the Pakistan market is about.

[2] Its franchise shops are small - they will be able to survive in the cut throat market. Mobile phones are no longer a high price, high status product. They are for every one.

[3] 30 second billing. Bad. Bad, Warid. This is only for Warid to Warid calls, something that is not made too clear.

[4] Quality. Quality is currently OK. Lets see how it goes.

Comparing to Telenor:
Telenor shops are big and impressive, but will cost a very large amount to maintain. The Telenor product is also quite confused - they are trying to appeal to the low cost market by offering unlimited validity and Rs25 recharging but projecting a high quality image. Its not going to work.
- posted @ Friday, May 27, 2005